Marketing
Curated experts and resources for marketing.
Recommended Experts (15)
Hitesh Shah
53 messages
Community member active in product development, community, and india ops.
Observed Signal
Sophia Narrato
42 messages
Community member active in marketing, community, and product development.
Observed Signal
Mahesh Ram
1206 messages
Community member active in community, gtm strategy, and sales operations.
Observed Signal
Mani Iyer
290 messages
Community member active in gtm strategy, sales operations, and marketing.
Shiv Sundar
34 messages
Community member active in marketing, ai ml, and india ops.
Sai Arora
100 messages
Community member active in sales operations, gtm strategy, and b2b saas.
Observed Signal
Shreesha Ramdas
390 messages
Community member active in community, startup ops, and fundraising.
Protik
121 messages
Community member active in product development, engineering, and ai ml.
Durga
102 messages
Community member active in ai ml, startup ops, and community.
Pinkesh
48 messages
Community member active in community, ai ml, and sales operations.
Ramesh Panuganty
101 messages
Community member active in ai ml, enterprise sales, and b2b saas.
Arjun
96 messages
Community member active in gtm strategy, product development, and marketing.
KK Mookhey
79 messages
Community member active in ai ml, enterprise sales, and compliance.
Mehul Agarwal
44 messages
Community member active in community, ai ml, and hiring recruiting.
Prasad Pillai
41 messages
Community member active in ai ml, community, and india ops.
Resources (5)
Great Marketing Machines Are Like Costco
A strategic guide comparing effective B2B marketing operations to Costco's business model. The article explores how great marketing machines focus on value creation, efficiency, and predictable systems that compound over time. Shared by Mahesh as 'gold for all founders working with marketing value creation.'
Rec For:Founders and marketing leaders building scalable demand generation engines and seeking frameworks for marketing ROI.
How Duolingo Uses Streaks and Notifications to Build Product Stickiness
WSJ case study on Duolingo's engagement mechanics, including streak features, notification strategies, and gamification tactics that drive daily active usage. Community members highlighted this as an 'excellent read for those looking to build stickiness in your product' with lessons applicable to B2B despite being a B2C example.
Rec For:Product managers and founders working on retention and engagement strategies, especially for products requiring habitual usage.
Narrato AI Content Genie - Product Hunt Launch
Narrato's Product Hunt launch for AI Content Genie, trending #1 for the day and week. Built by Funda community member Sophia. The launch demonstrated strong community support with founders providing upvotes and feedback. Narrato is an AI-powered content creation and marketing workspace.
Rec For:Content and marketing teams looking for AI-powered workflows, or founders planning Product Hunt launches who want to learn from successful community examples.
Funda Community GTM Playbook - Collective Wisdom
Living document compiled by Hitesh Shah capturing GTM best practices, tactics, and lessons from Funda community conversations. Hitesh's 'scribbles from various GTM conversations' include Product Hunt hacks, marketing motions, sales strategies, and founder learnings. Goal: 'every FUNDA community company should have a stellar GTM with the sum of all collective good ideas.'
Rec For:All founders building GTM motions - this is community-sourced playbook covering demand gen, product launches, sales, and growth tactics.
AppSumo Marketplace Launch Guide - SaaS GTM Playbook
Detailed guide by Sai Arora based on talking to 'hundreds of SaaS companies about launching AppSumo campaigns.' Covers sourcing, preparation, launch tactics, and post-launch optimization. Shared as resource for founders considering AppSumo as distribution channel.
Rec For:Early-stage SaaS founders looking for alternative distribution channels and validation through AppSumo marketplace launches.